<![CDATA[REINVENT - BEAUTY]]>Mon, 01 Feb 2016 03:16:19 -0800Weebly<![CDATA[​Looking Sharp]]>Wed, 18 Nov 2015 11:16:02 GMThttp://www.reinventmag.com/beauty/looking-sharp     One of the things make up can do is make you feel powerful. Admit it, you feel like you can conquer anything when your eyeliner is even or your eyebrows are flawless. But pulling off the perfect winged eyeliner can be difficult, not to mention intimidating. So here are steps and some tips to get your eyeliner game on point.
1. Pick the Right Tool
- There are numerous kinds of eyeliners (gel, felt tip, liquid, pencil, kohl) and brushes (angled, flat tip, dome shaped.) So try them out and find which one works the best for you. If you're just starting out, use a felt tip pen for easy application! You can read more about it here
​2. Just Do It
- Draw a line starting from the inner corner of your eye moving outwards. Start off as thin as possible and continue making thin strokes so you can control how thick you want it to be and avoid mistakes.
- Make sure to go slow and that you keep close to the lash line.
- Don’t overdo it; if you think both eyes are already even, you can stop there.
- For the wings, draw a line from the outer corner of your eye towards the tail end of your eyebrow; drawing the wing as if it were an extension of the lower lash line.
- Then make a triangle by connecting the outer point of the first line to the middle of your lash line.
- Make sure you trace the wings on both of your eyes before filling them in to help them be symmetrical.

3. Plan B
- If you make a mistake, you can clean it with a cotton bud dipped in makeup remover then wipe the edge to make it sharper.
- If you’re really having a hard time (or you just want a more dramatic wing), use a piece of scotch tape or a spoon and use those as a guideline.

4. Pro Tips
- Make tiny dots in between lashes then connect them to make a perfect line that's close to the lash line
- Use a pencil first then apply liquid eyeliner on top to guide you since liquid eyeliners can be tricky (this double coating also helps them stay on longer)

5. Practice Makes Perfect
- Just like with anything, you're going to have to practice, practice, and practice some more if you want to master this skill.
- Isis Evangelista and Victoria Urrutia
click photos for sources
<![CDATA[THE REDDER THE BETTER]]>Wed, 11 Nov 2015 12:10:49 GMThttp://www.reinventmag.com/beauty/the-redder-the-better     As a child, I remember going through my grandma’s enormous dresser filled with various makeup products of some of the best brands. Yup, my grandma was fabulous like that. I always got my hands, or in this case, lips, on the reddest lipstick I can find. I’d end up lining my lips, looking like a clown. Thinking I was cute and funny, I’d rush up to my grandma, but all I would get is a little sermon telling me to stop wasting her red lipsticks. Could I have helped it? No. I saw myself as a beautiful, fierce, little 4-6-year-old mademoiselle with lips as red as the blood of angry men. 
     Now, the beauty of red lipsticks is that you can use it at any time of the day. Just remember to balance it all out. For example, avoid overdoing your eye shadow when you’re wearing red lipstick. It will make you look too made up. If possible, avoid the eye makeup completely. If you really can’t help it, simple winged eyeliner and some mascara would perfectly compliment those red lips. Keep the rest of your face looking fresh and simple. Since you’re already emphasizing your lips, you’ll want to keep the drama focused there rather than all over your face. You might just end up looking like a clown. 
      Similar to other products, you have to find the red shade that suits your skin tone. Try different shades of red before shelling out some cash to see which one fits you perfectly. It’s alright to splurge and invest in a good brand of lipstick. Choose the one that doesn't wear out easily. Amazing brands such as MAC, Revlon, Tom Ford, and NARS have collections of lipsticks that will surely not disappoint. 
     If you feel like wearing red lipstick for the day, you have to be prepared to dress for it. Red gives off a sense of sophistication, and if worn the wrong way, it could make you look tacky and cheap. Again, don’t go overboard and wear it with loud prints. Keep everything simple and let your lips do the talking. Don't forget: the most imperative step in pulling off red lips is to wear it with confidence. 

- Daniela Regis
​Click on photos for credit
<![CDATA[PRETTY AND CONFIDENT]]>Wed, 11 Nov 2015 12:10:33 GMThttp://www.reinventmag.com/beauty/pretty-and-confident     As a child, the idea of makeup terrified me. The whole process appealed to be extremely daunting and tiring. I thought all grown-up women had to wear makeup because it’s a requirement. I thought of how early I’d have to wake up just to paint my face to look pretty. It seemed like a long, unnecessary method to attract attention. But as I grew older, I had a deeper understanding of the power of makeup and how it can be good for a woman’s self-confidence. 
     Every so often, I would come across online articles degrading women who wear makeup. There are so many posts about how women should just leave their face as it is because men find it more attractive and some are offended because it’s like we who wear makeup, are “living a lie.” People would tell us to embrace our natural selves. Although, there is truth behind the saying, "looks can be deceiving," you can't help but color and contour your face to your liking. Besides, it is your​ own face. Unfortunately, we still live in a world where society dictates what a woman should and should not do; what is attractive and what is not. We have a society that still thinks that everything a woman does should be for the pleasure of a man. 
     I can’t speak for all the women out there, but no, some of us don’t try to look for other people – we look good for ourselves. We don’t wear dresses and bright red lipstick to attract the attention of others. We wear certain things, do certain things because it makes us feel good, because it raises our self-esteem.  Yes, women are beautiful without makeup, but we can also be beautiful with makeup. It allows us to enhance the features we’re proud of and hide whatever blemish that makes us feel uncomfortable.
     Looking good and feeling good entails a big amount of effort. You have to get enough sleep, eat the right food, exercise, and dress well. Putting on makeup could be a rigorous routine, especially for those who have to be in school or at work by 7AM. For some ladies, wearing their favourite shade of lipstick or perfecting that winged eyeliner is enough to keep their chins up for the rest of the day. I personally cannot leave the house without filling in my eyebrows (since mine are pretty thin). Knowing that I’ve got my brows on fleek makes me walk around with pride.
      Makeup can do so much to lift your mood.  Professional makeup artist Bobbi Brown said, “All women are pretty without makeup and can be pretty powerful with even just a touch of makeup.”In the end, makeup is what you make of it. Don’t stop wearing makeup just because some online post told you that you’re better off without it. Continue to wear it because it gives you a sense of power. 

-Daniela Regis ಥ⌣ಥ
​Illustration by Gianne Encarnacion
<![CDATA[Contour Crazy]]>Fri, 09 Oct 2015 09:48:05 GMThttp://www.reinventmag.com/beauty/contour-crazy
     One of the reasons why I enjoy makeup is because it’s like art for your face. You can be as creative as you want with it, which is what makes it fun. However, I can’t lie—one of the purposes of makeup is to deceive people. With makeup, you can make your face look flawless, eyes bigger, lips full, etc. Recently, one of the trendy ways to trick people with makeup is contouring.

    What contouring is is basically applying a dark pigment, powder or cream (could be bronzer), to certain areas of the face to create shadow, and applying a lighter pigment on the rest to lift it. What this does is slim down the face and makes certain portions, such as cheekbones, jawline, and the nose, more defined and prominent. 

     Contouring seems easy at first, when you see step-by-step pictures of it all over Instagram, but trying it out can be really difficult. With this technique, you really have to be precise with your application and with your choice of product. If you get that wrong, your makeup will end up looking messy or muddy. It’s also necessary to blend really well to be able to mimic shadows on your face and make it look like you naturally have cheekbones to die for.

     So why is this trend so, well, trendy? While contouring has been around since the 40s, its popularity now is all thanks to—who else—Kim Kardshian. Love them or hate them, let’s be real, anything the Kardshians touch becomes an instant internet sensation. Anyway, Kim K’s makeup artist, Mario Dedivanovic, is the setter of this particular trend. His work on the socialite caught a lot of attention to the point where makeup brands have come out with contouring products left and right. Other makeup artists and beauty vloggers have helped raise this technique to the stratosphere—now everyone does it!

      Now there’s nothing wrong about this per se: again, makeup may sometimes be used to deceive. However, what is concerning is people who overdo contouring. Some people have taken to do what is called “clown contouring” which is not just applying light and dark pigment, but also putting different colors on certain areas (color correcting) then blending it all in after. This could be understandable if the person has discoloration or something and really needs it, but I see vloggers and Instagrammers with perfectly even skintones who do this and it’s just too much. I know there aren’t any rules to makeup—you do you, and all that—but gosh, don’t fix what ain’t broke, right?

     Another aspect of contouring which bugs me is that it not-so-subtly promotes Western beauty standards. By making the face appear slimmer, and the nose thinner, and to have that be the epitome of beauty, can be seen as a little racist. This might be a reach, as a lot of makeup techniques can be seen as an upholding of Eurocentric standards of beauty and a condemnation of the beauty of other cultures. But I stand by this, because it’s a lot harder to find perfect contouring products for people with darker skin compared to those with lighter skin. 

     Back to the technique itself, it really needs a lot of practice to be done right. You don’t have to go overboard with it right away; start small and build up to how you prefer it. Know your face and where to correctly place the contour and highlight and what products suit you best. Happy contouring!

- Isis Evangelista

Source: x
slideshow photo: x
click photos for source
<![CDATA[DAY TO NIGHT MAKEUP TUTORIAL]]>Mon, 28 Sep 2015 11:42:49 GMThttp://www.reinventmag.com/beauty/day-to-night-makeup-tutorialLearn how to transform your makeup from a simple, natural daytime look to a bold, sultry nighttime look. 
These are the products used in the video:

Day Look
  1. Human Nature Daily Moisturizer
  2. Maybelline Baby Skin Pore Eraser
  3. NARS Sheer Glow Foundation
  4. Benefit Fake Up Concealer
  5. MAC Studio Fix Powder 
  6. Benefit Hoola Bronzer
  7. L'Oreal Miss Manga Waterproof Mascara
  8. Revlon Colorburst Matte Balm - Sultry​
Night Look
  1. Urban Decay Naked Palette
  2. Revlon Skinny Liquid Liner - Black
  3. L'Oreal Miss Manga Waterproof Mascara
  4. Benefit Hoola Bronzer
  5. Urban Decay Naked Flushed Palette 
  6. Nyx Lip Pencil - Natural
  7. Nyx Intense Butter Gloss - Toasted Marshmallow

Note: You don't have to use the same products used in the tutorial. Anything you have that's similar will do. :)

​Filmed and Written by Isis Evangelista
<![CDATA[Human Heart Nature]]>Mon, 24 Aug 2015 10:36:43 GMThttp://www.reinventmag.com/beauty/human-heart-natureIn line with this month’s theme, this article will be all about a popular local skincare and cosmetics brand--Human Nature. 

What sets this brand apart from other cosmetics companies is their three core principles: first, they are pro-Philippines. All their products are made in the Philippines by Filipinos for Filipinos. Second, they are pro-poor. They have partnered up with organizations like Gawad Kalinga to ensure that all their suppliers and workers are paid fair wage. Third, they are pro-environment. Their cosmetics are made with organic ingredients, their packaging is recyclable, and their products are cruelty-free. 
Aside from these three values, their products are easily accessible—they have a lot of branches in malls and supermarkets, and they have an online store as well—and they’re inexpensive. What more can you ask for?

If you need more convincing, here are reviews on two of their popular products: the Day Moisturizer and Sunflower Beauty Oil.

Day Moisturizer (Php 150-250)
This product claims to have 15 essential vitamins and minerals that helps the skin retain its natural for 8 hours. Now, I don’t know about the 8-hour wear, but I really felt that my skin was hydrated all day after I put it on. The product is so silky and lightweight, you don’t even feel it on your skin. It also really helps to set a nice canvas for applying makeup. The smell of it may be a little off-putting at first, but it kind of wears off after a few minutes of wearing. Overall, I would definitely recommend this product, as it really does what it claims to do and I think it would be great on all skin types. 

Sunflower Beauty Oil (Php 150-275)
Human Nature’s Sunflower Beauty Oil is one of their most popular and best-selling products because of the 23 “miracles” it claims to do. I haven’t experimented with this product enough to confirm that it can truly do all these miracles, but I can safely say that it is a revolutionary, multi-tasking product. In the past few weeks that I’ve used it, I found that my skin is hydrated (apply it on your face after cleansing at night and when you wake up in the morning, your face will be smoother than a baby’s butt), the dark areas on my face (undereyes, acne scars, hyperpigmentation spots) and body (elbows and knees) are lightened, and my hair is less frizzy and more shiny. It’s a really versatile product. I can’t wait to find other uses for it!

Aside from these two products, Human Nature offers a lot more amazing, natural, and affordable products that would suit the needs of any Filipino. Personally, I can't wait to try out more products from this great brand. Check them out for yourself!

Visit the Human Nature website!

- Isis Evangelista
*Photos are taken from Human Nature's website.
*This article is not sponsored.
*(Homepage photo source)
<![CDATA[Fresh and Glowing Makeup Look]]>Wed, 05 Aug 2015 11:36:42 GMThttp://www.reinventmag.com/beauty/fresh-and-glowing-makeup-lookHere's a simple makeup look that's fresh and glowing, perfect for everyday! 

Products Used

  1. NARS Pure Radiant Tinted Moisturizer - Finland
  2. Benefit High Beam face highlighter
  3. Benefit Fake Up concealer - 01
  4. Laura Mercier Loose Setting Powder - Translucent

  1. Benefit Hoola Bronzer
  2. NARS Orgasm Blush
  3. MAC Mineralize Skinfinish - Blonde

  1. NYX Eyeshadow Base - Skin Tone
  2. Benefit Hoola Bronzer
  3. Too Cool For School Glam Rock Urban Shadow - #02 Retro Orange
  4. Shara Shara Petit Friend Jelly Pencil - #3 Brown
  5. L'oreal False Lash Miss Manga mascara

  1. Smashbox The Nude Lip Pencil - Medium
  2. MAC Lipstick - Yash

- Isis Evangelista
<![CDATA[TIPS TO ACHIEVE BEAUTIFUL SKIN]]>Thu, 21 May 2015 12:01:34 GMThttp://www.reinventmag.com/beauty/tips-to-achieve-beautiful-skin     As the old saying goes, "Beauty comes from within." True enough, your skin reflects whatever you eat and don't eat. No matter how expensive your skin care products are, your skin will mirror the junk in your body, thus resulting to oily skin full of blemishes. With the proper diet, you will be healthy inside and out. When you eat good, you feel and look good. But of course, apart from a good diet, a good skin regimen is also necessary for a clean and healthy-looking skin. Here are a couple of tips to achieve that glowing and fresh skin:

1. Never underestimate the power of sunscreen.

     Two words. SKIN. CANCER. Sunscreen has been proven to decrease the risk of skin cancer and if that isn't enough proof that you should start slathering your skin with sunscreen whenever you head out, then I don't know what is. Protect your skin from the harmful rays of the sun because later on, you'll see dark spots and skin discoloration will be evident. Sunscreen also slows down the development of wrinkles. Before you leave the house in the morning, apply sunscreen. If you're out until the afternoon, reapply every two hours or so. 

2. Remove all traces of makeup at the end of the day.

     When you fail to remove your makeup before you sleep, your pores get clogged and the dirt builds up. Your skin will dry out and age two days faster than the usual. If you don't clean out the mascara from your lashes, they could clump up and you'd end up with brittle lashes that have grouped together . Since your skin is covered up with layers of makeup, it'll be hard for oxygen to reach the skin and for the skin to shed. The dirt left in the pores will cause it to enlarge and with this, skin elasticity will decrease. Long story short, remove the makeup or suffer.

3. Eat food high in antioxidants

     Raspberries are high in antioxidants that can prevent wrinkles when applied to the skin. Basically berries in general are high in antioxidants. It slows down the aging process by reducing the oxidative damage to the cells. The beauty of the berries are that you can enjoy them in so many ways. Add them to your oats, cereals, yogurt, or just munch on them while you're watching a movie.

4. Wash your face with a gentle cleanser.

     This goes especially for those of you with oily skin. When your skin is oily, dirt sticks to your face more and clogs the pores. Don't use hot water because that could cause redness and irritation. It could dry out the skin and make it susceptible to acne and other skin issues. When exfoliating, don't scrub too hard. Better yet, create your own exfoliant using different fruits such as pineapple chunks or the inside of a mango. 

5. Change your pillow cases every three to five days.

     It sounds a bit tedious, but your skin will thank you. Your pillow cases can accumulate dust and dirt even when you're around, so just imagine all that being pressed onto your face for 5-8 hours every night. When your environment is clean, you sleep better and a well-rested you, results to a happier you.

-Daniela Regis
click the photos for their links.
<![CDATA[Easy Smoky Eye Look]]>Thu, 21 May 2015 11:59:45 GMThttp://www.reinventmag.com/beauty/easy-smoky-eye-look     A quick and easy makeup look that's perfect for a night out, or for any occasion where you wanna look dark and edgy. ;)
Products used:
Face (not mentioned in video):
MAC Strobe Cream
NARS Sheer Glow foundation
Benefit Boing concealer
Benefit Erase Paste concealer
MAC Studio Fix powder foundation

NYX Kohl Kajal Black Liner
Urban Decay NAKED Palette - Buck, Gunmetal, Creep, Virgin
Inglot Liquid Eyeliner in Black
Maybelline The Rocket Mascara

Benefit Hoola Bronzer
MAC Proenza Schouler blush in Ocean City
MAC Mineralize Skinfinish in Blonde

NYX Slim Lip Pencil - Natural
Colourpop Lippie Stix - Flawless

-Isis Evangelista
<![CDATA[The Photoshop Effect]]>Thu, 07 May 2015 12:36:20 GMThttp://www.reinventmag.com/beauty/the-photoshop-effect     For many people, physical appearance is important. Whether you admit it to yourself or not, you have this tendency to want to look good. It may be for yourself, it may be to attract a potential partner; whatever the reason is, you always want to look your best. And there's no harm in that. 

     The problem is, what does one's best look like, and how can they achieve it? Society has provided a solution to that problem: Photoshop.

     It's constant in every media we consume--a computer program that has the power to digitally alter a photograph to make it look better. It's on the cover of magazines and on advertisements and on your favorite celebrities' photos. Finding an un-altered photo, especially online, could be quite difficult.

     Now, there's nothing inherently wrong about wanting to touch up certain photos--maybe the lighting is a little off and it needs to be adjusted, or there may be a little blemish that you could do without, etc. But the thing is, a lot of the time Photoshop isn't just used to make tiny adjustments, it's used to manipulate the photo and make it look entirely different. Models and celebrities, usually female, have their bodies and faces practically mutilated with the use of a computer just to make them look "flawless."

     This is a problem, because you see these unrealistic images and think that they're real. We believe that if we want to be appealing or attractive, we have to look like these doll-like people. So we starve ourselves, we undergo plastic surgery, we buy tons of cosmetics, all in the hope of realizing the beauty standard these altered images we consume all the time present to us. Studies have shown time and again the negative effects of this, like eating disorders, anxiety disorders, depression, suicide, dysphoria, etc. yet the media still continues to do it.

     And it's not just all about body shape/size either. Even skin color is altered to fit more towards these "standards." There have been so many cases of women and men of color being whitewashed on magazine covers, and this as well, affects how we as society perceive beauty.

     There's no way to escape this. Many people have spoken out about this issue, but even with their efforts, it's still a problem. The best thing to do, for us regular, not flawless people anyway, is to ignore it. 

     Sure we all want to look beautiful, but as the old, hackneyed, clichéd adage goes: "Beauty is in the eye of the beholder." Though we are bombarded with unrealistic standards of beauty, we are in no way obliged to follow them. As long as we believe that we are beautiful, then we are. 

-Isis Evangelista
click on the photos for their links